Incisive
Media Events
Incisive Media
– Insurance Age and
Insurance Post
CLIENTS:
Graphic Designer
Illustrator
ROLES:
Graphic Design
Advertising
DISCIPLINES:
UK Broker Awards
I wanted to play on the words of the strapline and took inspiration from Liberty fabric patterns, which led to the creation of the ‘broker money tree’. The ‘broker money tree’ featured the currency symbols of four currencies – reflecting the UK nominees, worldwide connections. There was also a playful aspect to the creative; contradicting the saying that ‘money doesn’t grow on trees’.
Deliverables: Web adverts | Print adverts | Event collateral (including invitation, event programme, pull-up banners, signage, table plan)
Project 01
The Claims Awards
Attended by over 400 industry professionals, the Insurance Post Claims Awards honours the pioneers of the insurance claims industry. I designed all of the event collateral for the awards. The theme was ‘black tie and elegance’ so I designed an illustration that was reflective of the awards being a cutting-edge and sophisticated event.
Deliverables: Web adverts | Print adverts | Event collateral (including e-ticket, event programme, table numbers, signage, table plan)
Project 02